Coinbase Expands Into Australia, Targeting Institutional Clients

Coinbase Expands Into Australia, Targeting Institutional Clients

Coinbase, America’s biggest cryptocurrency exchange, is expanding its services into Australia. Coinbase plans to launch a local entity that will offer an updated suite of services to retail traders in Australia.

Coinbase Expands into Australia

Despite the ongoing bear market, Coinbase has expanded its services into Australia. Announcing its entry to the market, Coinbase tweeted:

Coinbase announced that, with the exchange establishing a base in Australia, local users would be enabled to buy, sell, and trade crypto, while Coinbase’s integration of new PayID features would allow them to top up their accounts using Australian bank accounts.

Advanced traders in Australia looking for in-depth technical analysis of crypto markets, as well as 24/7 in-app chat support will gain additional access to Coinbase’s ‘Retail Advanced Trading’ services.

Coinbase to Focus on Institutions

John O’Loghlen, who previously served as the Regional Director of Ant Group, was recently appointed as Director of Coinbase Australia. O’Loghlen has since teased that Coinbase could even begin offering institutional services in the coming months.

Speaking on Coinbase’s future plans in a separate interview, the company’s Vice President of International and Business Development, Nana Murugesan, stated that the exchange intends to be “very much focused on institutions” in the coming months. 

In order to further its expansion into the region, Coinbase will collaborate with RMIT University’s Blockchain Innovation Hub to assess Web 3.0 opportunities across the country. 

On the Flipside

  • Nana Murugesan emphasized that, although Coinbase is working to set up operations in Asia, “resources are limited, especially during a bear market.”

Why You Should Care

The expansion will see Australians gain easier access to crypto services. Murugesan further underlined that the exchange is reaping the benefits of investing during a bear market.

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